city artwork installation
EDMONTON, ALBERTA
Collaborated with Leder Investment Ltd, to revitalize public-facing plazas via temporary or permanent experiential installations. In projects like their “Reflections” concept on Jasper Avenue, BLD shifts underused outdoor façades into visual landmarks and gathering engines through sculptural activations.
Services:
- Site analysis & verification
- 3D visuals/elevations
- Art & Creative Consultancy
- Construction management
The outdoor art installation designed by Black Label Designs, along Jasper Avenue, has transformed the public-facing plaza of the mall into a dynamic cultural landmark.
Positioned prominently at the front façade, the installation, titled "Reflections," merges sculptural elegance with interactive visual storytelling. This spatial intervention has successfully repositioned the retail environment as a destination, not just a shopping location.
