cactus club cafe - english bay
case study
redesigning cactus club
english bay
Cactus Club Cafe, a renowned Canadian restaurant chain, sought to reinvigorate its English Bay location, aiming to enhance its appeal to both local patrons and international visitors. The objective was to capitalize on the restaurant's prime location by optimizing the scenic beach skyline views, while also refining the interior ambiance to offer a congruent and sophisticated dining experience.
conceptual design proposal
Challenge:
The principal challenge lay in strategically redesigning the space to not only enhance its aesthetic appeal and functionality but also to maintain the establishment's iconic status. A key focus was the modification of the existing spatial layout, particularly the wall partitions between the kitchen and public seating areas, to optimize views of the surrounding landscape without disrupting the operational efficiency of the service areas.
concept proposal
Recognizing the importance of lighting in creating ambiance, the consultancy's sourcing division, BLD Collective, introduced a unique lighting solution. The proposal featured metal, mushroom-shaped lamps equipped with concealed bulbs. This selection was intended to introduce a warm, inviting glow to the space, with dimming capabilities to align with the time of day and desired atmosphere. This lighting concept aimed to unify the design language across the Cactus Club brand while incorporating versatility and style.
Consultancy:
BLD Design Consultancy
The consultancy suggested a transformative approach to the existing wall partitions. The concept involved inventive, adjustable dividers that could seamlessly integrate or segregate spaces as needed, offering unobstructed English Bay views. These dividers were envisioned to be made of transparent or semi-transparent materials, featuring artistic etchings that mirror the natural elegance of the bay, enhancing the visual connection between the indoor ambiance and the external landscape.
As a specialist in maximizing scenic vistas for commercial spaces, Pria recommended a strategic redesign focused on aesthetic enhancement and considered functional aspects like natural light optimization and space fluidity. The proposed designs were tailored to frame and encapsulate the stunning beach skyline, making the view a dynamic backdrop for diners.
conclusion
- Enhancing Foot Traffic: By transforming the spatial layout and incorporating captivating views, the redesign will draw in more visitors, thereby increasing foot traffic to the establishment.
- Strengthening Brand Presence: The thoughtful integration of consistent design elements across locations strengthens the Cactus Club brand, making it instantly recognizable and distinctively sophisticated.
- Attracting International Attention: The locale’s strategic emphasis on scenic attractions is designed to appeal to a global audience, making Cactus Club English Bay a must-visit destination for travellers seeking exceptional dining experiences with iconic views.
outcome
Disclaimer
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